Will  Clark   Culminating  Experience   1/7/2014   Slamtronix:  the  Octopus  Show       I  have  been  working  on  a  project  called  Slamtronix  for  a  number  of  years   now,   and   my   goal   here   at   Berklee   College   of   music   in   Valencia,   Spain   was   to   help   this  project  flourish.    I  wanted  to  explore  the  best  sound-­‐design,  visual  arts  and   performance   techniques   to   get   this   project   ready   for   the   big   stage.     Slamtronix   is   an  interactive  collaboration  between  electronic  music  and  live  musicians.    It  fits   into   a   genre   of   music   dubbed   ‘jamtronica’.     I   believe   my   unique   and   very   diverse   musical   background   is   perfect   for   coming   up   with   new,   innovative   ways   to   capitalize  on  this  niche,  musical  genre.       In  creating  and  presenting  my  musical  ideas  about  electronic  music,  and   performance  in  general,  I  recognize  that  a  huge  part  of  this  lays  in  having  great   project   management   skills.       From   organizing   the   musicians,   to   stage   design,   to   getting  people  to  support  this  music,  there  is  a  lot  to  organize  in  order  to  present   my  concepts  in  a  unique  and  digestible  manner.    To  create  successful  music  you   must  develop  your  skills  and  knowledge  about  music  to  the  farthest  complexities   and   intellectual   idealism,   to   be   able   to   make   it   understandable   to   people   who   have  not  opened  the  first  page  of  this  book.       The  Octopus  Party       Using  all  of  the  work  I  have  done  and  things  I  have  learned  over  this  year  I   organized  a  party  at  a  local  venue  in  Valencia,  Spain  called  Radio  City  to  present   my   music,   stage   design   and   project   management   skills.     I   chose   this   venue   because  it  is  a  very  well  known  venue  in  Valencia,  Spain  and  has  a  unique  setup   that  lends  itself  very  well  to  my  music.    There  is  a  live  stage  for  the  live  acts  in   addition  to  a  DJ  booth  for  the  DJs.    I  secured  the  venue  by  playing  at  the  open  mic.     They  really  liked  my  singing  and  so  I  asked  to  meet  the  owner  of  the  venue  to  try   and  book  a  show.    They  agreed  and  so  the  planning  began.       The   night   included   a   lot   of   things   that   I   thought   to   be   innovative   in   throwing  a  party  at  a  small  club  like  Radio  City.    I  organized  a  few  groups  to  play   throughout  the  night  and  had  a  lot  of  people  helped  run  the  event.    I  organized   acts  to  go  on  before  and  after  my  group  Slamtronix,  and  had  DJs  ready  to  fill  the   silence  as  well  as  play  to  make  the  crowd  dance  after  the  live  acts.    During  setup  I   had  help  hanging  the  projectors  and  even  blowing  up  funny  balloon  hats  for  the   crowd.    Interactive  things  like  the  balloons  I  feel  add  a  lot  to  the  experience  of  the   people  going  to  the  show.         In  order  to  present  my  music  I  organized  a  band  with  a  drummer,  singer   and  guitarist  and  rehearsed  them  relentlessly.    I  have  been  using  Ableton  Live  for   a   number   of   years   and   have   accumulated   a   lot   of   musical   ideas   and   full   productions.     I   then   took   these   songs   and   put   them   into   one   big   DJ   set   to   be   able   to   rehearse   and   come   up   with   the   other   parts   in   collaboration   with   the   musicians.    My  goal  was  to  make  a  live  band  feel  for  the  electronic  music  I  have   created  over  the  years.       The  concept  for  the  show  came  out  of  a  night  out  with  my  friends  during   Fallahs   here   in   Valencia.     We   like   coming   up   with   very   inane   ideas   and   have   estimated   our   ratio   of   stupid   ideas   to   great   ideas   20:1.     We   liked   the   idea   of   having   a   theme   for   the   show   and   therefore   dubbed   the   show   ‘The   Octopus   Garden  Party’.    We  used  the  octopus  for  many  things  including  promotions  and   even   built   a   giant   octopus   for   the   show   that   I   projection   mapped   onto.     I   thought   the  octopus  might  inspire  interest  and  a  certain  level  of  mystery  to  the  show.      I   thought  people  might  have  more  interest  in  coming  to  the  show  if  I  could  evoke   their  curiosity  about  where  the  octopus  might  come  into  play  with  the  concert.       I   created   out   of   foam   a   large   octopus.     I   gave   him   a   bowtie   and   hat   and   then  projection  mapped  onto  the  different  parts  of  the  octopus.    I  gave  him  two   large   eyes,   which   worked   very   well   with   the   projections.     I   recreated   the   spherical  eyes  in  the  3D  animation  program  Cinema  4D.    I  gave  the  eyes  detail,   color   and   movement   and   bounced   them   to   video   which   I   played   through   Resolume’s  Arena.           Innovation       There   are   many   things   I   put   into   the   show   that   I   think   not   widely   practiced   yet   in   the   music   world.     The   music   itself   is   a   combination   of   many   sound-­‐design   and   electronic   music   techniques   with   live   musicians.     My   experience  comes  from  many  years  of  creating  music  in  Ableton  Live,  as  well  as   the   countless   rock   bands,   jazz   groups   and   other   live   music   groups   I   have   been   in   throughout   my   musical   career.     I   have   had   a   lot   of   musical   opportunities   in   contemporary   music   because   of   my   standup   bass   studies.     I   have   been   playing   standup   bass   for   almost   15   years   now   and   it   has   taken   me   on   some   incredible   musical  endeavors.       The  most  valuable  training  I  believe  I  have  received   has  been  my  classical   music   studies.     Throughout   high   school   and   undergraduate   studies   I   played   in   countless   youth   and   professional   orchestras   and   had   an   extremely   demanding   training  with  some  of  the  best  bass  players  in  the  world,  with  the  support  of  the   San   Francisco   Conservatory   of   Music   and   San   Francisco   Symphony.     I   have   taken   many   of   the   techniques   I   learned   in   this   world   to   my   contemporary   and   electronic   music.     Not   the   least  of  which  is   the   extreme   discipline   I   have.    I   use   the  concepts  I  have  learned  from  conductors  and  musical  directors  in  rehearsing   my   musicians   and   conducting   the   electronic   music.     I   use   cutoffs   and   hand   gestures  to  communicate  with  the  musicians  on  stage.    I  also  hold  very  close  the   concept   of   stamina   when   rehearsing   the   musicians,   and   how   effective   taking   breaks  can  be.     There   are   many   innovative   and   technological   advances   in   live   performance   developing   nowadays   and   I   think   taking   advantage   of   as   many   of   these  technologies  as  possible  will  greatly  advantage  my  career  in  performance.     In   the   performance   at   Radio   City   I   combined   live   music,   electronics,   creative   projection  art,  stage  lighting  and  audience  interaction  to  create  an  experience  for   everyone   involved.     To   top   off   all   of   the   lighting   installation,   I   handed   out   diffraction-­‐lenses  glasses  to  the  first  50  people  to  arrive.    These  glasses  contain   microscopic   prisms   in   the   lenses   that   greatly   enhance   the   visuals   in   the   show.     Combining  all  of  these  aspects  of  performance  and  lighting  arts  is  what  I  believe   made  the  performance  truly  innovative.         New  Skills  Acquired     Throughout  my  year  here  at  Berklee  Valencia  I  acquired  many  new  skills   in   the   field   of   electronic   music   production   and   feel   very   technologically   empowered   when   it   comes   to   production   and   studio   technique.     This   has   helped   me  a  lot  in  producing  the  Octopus  show  because  it  has  allowed  me  to  cover  all   the  bases  in  terms  of  media,  promotion  and  setup  before  the  show.      The  sound  at   the  venue  was  very  terrible  but  I  was  able  to  help  the  soundman  a  lot  in  terms  of   gain   staging   and   setup   for   all   of   our   equipment.     Having   gained   the   discipline   from   my   classical   training,   the   ideology   of   interactive   performance   from   the   circus   and   now   the   contemporary,   technical   training   from   Berklee,   I   believe   I   have  a  very  powerful  skill  set  to  help  innovate  live  performance  in  the  future.   My   main   goal   in   doing   this   performance   was   to   enhance   my   project   management  skills.    For  about  two  years  before  coming  here  to  Berklee  I  worked   in   a   circus   and   entertainment   company   called   Velocity   Entertainment   in   San   Francisco.    At  this  company  I  was  a  part  of  many  big  events  and  parties.    I  had   many   rolls   in   this   company   from   clown,   to   musician,   to   artist   management,   to   building  and  maintaining  many  large  scale  installations  and  art  pieces.    Working   in  this  professional  environment  gave  me  a  very  good  idea  of  the  many  aspects  of   project   management.     The   main   thing   I   learned   is   that   it   takes   a   lot   of   organization   and   help   from   other   people.     You   really   cannot   do   everything   yourself.         Challenges       This  subject  of  my  paper  should  absolutely  be  the  longest  section.    I  had   many   problems   both   expected   and   not   expected.     The   biggest   problem   I   had   was   in   getting   people   to   commit   to   helping   with   something,   and   actually   following   through.    I  had  a  lot  of  people  not  show  up  for  certain  responsibilities  or  flake  on   my  very  last  second.    I  went  through  three  drummers  before  I  found  one  that  was   actually   able   to   commit.     The   circus   act   that   I   hired   to   perform   at   the   event   turned   their   phone   of   the   day   of   the   event   and   didn’t   show   up   at   all.     We   had   many   other   problems   from   securing   equipment,   to   setting   up   at   the   venue   as   well  as  keeping  the  venue  owners  happy  throughout  the  night.     We   had   a   first   trial   show   about   a   month   before   the   final   show,   and   the   drummer  I  had  lined  up  called  me  the  day  before  to  say  he  couldn’t  make  it.    The   second  drummer  I  had  for  the  big  show  gave  me  a  little  more  of  a  heads  up  but   still  had  to  cancel  on  me.    I  luckily  found  another  drummer  that  was  part  of  the   summer  program  at  Berklee.    The  sound-­‐check  we  had  before  the  event  was  an   absolute   disaster.     Barley   anyone   actually   showed   up   for   the   times   I   had   requested.     I   had   been   there   for   hours   beforehand   setting   up   the   projectors,   octopus  and  rest  of  the  equipment  but  when  it  came  time  to  do  the  sound-­‐check   it   took   twice   as   long   because   we   had   to   wait   for   people   to   arrive   over   an   hour   late  to  get  the  gain  staging  correct.    The  sound-­‐check  went  an  hour  over  the  time   we  scheduled  and  I  was  in  a  major  rush  to  eat  something  before  the  show.    In  the   future  I  will  always  make  sure  to  plan  ahead  all  of  my  meals  the  day  of  an  event.   There   a   lot   of   problems   during   the   event   itself.     We   ended   up   being   an   hour  late  on  the  acts  by  the  end  of  the  night.    This  was  detrimental  in  keeping  the   venue  owners  happy.    DJ  Encanti  was  originally  scheduled  to  go  on  at  1:30  but   ended  up  starting  at  2:30.    A  lot  of  people  had  shown  up  to  dance  around  2:00   and   ended   up   leaving   because   the   music   was   too   slow   and   the   venue   owners   were  not  very  happy  about  this.      In  a  real  world  situation  acts  would  have  gotten   cut   to   be   able   to   make   up   the   time   difference.       The   reasons   for   getting   late   were   because   of   the   technical   difficulties   during   Sean000’s   performance   and   the   rappers   took   about   30   minutes   longer   than   they   were   being   aloud.       Anytime   there   was   silence   from   the   speakers   the   venue   manager   would   come   up   to   me   and  would  chew  me  out.    This  was  a  very  stressful  environment  and  I  ended  up   passing  my  stress  onto  the  other  performers.    In  the  future  I  need  to  make  sure   this  doesn’t  happen.         The  Future  of  Slamtronix       This   music   is   something   that   I   plan   to   take   with   me   for   as   long   as   I   can.     The  fusion  of  electronic  music  and  our  conception  of  music  now  is  a  huge  step  in   the   history   of   music   on   this   planet.     For   hundreds   of   years   musicians   and   composers  have  come  up  with  the  theory  and  practice  that  has  made  our  music   so   great,   only   to   have   everything   change   starting   with   the   advent   of   recording.       Electronic   music   is   only   in   its   infancy   and   I   can   see   many   innovations   to   come   in   the   near   and   far   future.     I   want   to   make   sure   I   play   a   roll   in   helping   everyone   understand  the  possibilities  that  these  new  technologies  are  allowing  us.     After   graduation   I   do   not   have   a   plan   set   in   stone.     I   will   return   to   California   for   a   while   to   find   job   opportunities   as   well   as   try   and   find   the   next   phase  in  my  musical  education.    San  Francisco  is  one  of  the  fastest  growing  cities   in   the   United   States   and   with   the   technology   industry   in   the   San   Francisco   Bay   Area,  is  one  of  the  most  influential  cities  in  technology  and  arts.    In  the  past  San   Francisco   has   played   a   major   roll   in   changing   the   way   we   understand   music,   technology  and  the  modern  condition.    However,  San  Francisco  has  also  become   one  of  the  most  expensive  cities  to  live  in.    I  am  at  an  advantage  however  because   on   my   knowledge   of   the   area.     The   music   and   arts   scene   in   Oakland,   California   is   growing   very   rapidly   and   is   in   the   perfect   situation   to   breed   a   new   genre   of   electronic   music.     I   hope   to   use   my   connections   there   to   start   playing   shows   and   promoting  my  style  of  live  electronic  music.      Hopefully  I  can  take  Slamtronix  on   the  road  as  soon  as  possible  to  start  growing  a  fan  base.    My  experience  here  in   Spain  has  been  invaluable  in  helping  me  understand  the  global  music  scene  and   how  to  be  a  professional  in  any  musical  culture.         I   have   also   been   in   contact   with   the   visual   artist   Zebbler,   in   hopes   of   getting  an  internship  with  him.    In  my  musical  education  this  would  be  huge  in   helping   me   experience   and   learn   how   some   of   the   best   performers   in   the   business  operate.    My  knowledge  of  projection  arts  and  3D  graphics  has  only  just   begun.     I   can   see   myself   becoming   very   passionate   about   creating   visual   arts   and   learning  from  Zebbler  would  be  ideal.    At  this  point  my  plans  are  not  set  in  stone   but  I  am  very  hopeful  for  the  future  of  my  performance  career.      The  skills  that  I   have  gained  so  far  in  my  life  are  pointing  me  in  the  exact  direction  I  want  to  go   with  my  career.                     Conclusion       What   the   future   holds   for   me,   for   music   and   for   the   world   is   very   uncertain  in  this  time  of  rapid  growth  and  technological  advancement.    I  am  very   uncertain  of  what  I  am  even  going  to  do  in  the  next  few  months  let  alone  where   my  career  might  take  me.    However,  I  am  very  hopeful  that  I  have  taken  all  the   right  steps  to  secure  my  place  in  the  musical  world.    At  this  point  I  have  a  lot  of   knowledge  about  where  my  skills  can  take  me,  but  getting  there  is  going  to  take   thousands  of  hours  of  hard  work,  sleepless  nights  and  hard-­‐core  dedication.         I   hope   to   drastically   change   people’s   perception   of   music   in   many   different   ways   throughout   my   career.     I   want   to   convince   people   that   music   is   all   the   same   and   can   be   loved   by   everyone  just  the  same.    From  people  who  don’t   understand   the   skills   needed   to   be   a   DJ   or   producer,   to   people   who   think   that   classical  music  is  ‘boring’.    I  believe  these  are  delusional  perceptions  of  people’s   close-­‐minded   experiences.   I   want   to   change   this   common   ideology   that   only   certain  music  can  be  valued  by  certain  people  by  demonstrating  the  diversity  of   performance,  music  and  composition  in  a  way  that  all  people  can  understand.